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What does a web design agency do | a3 paper with the word web design

What does a web design agency do

We explore: what does a web design agency do’? And how the team at Growth by Design will make your business thrive in the digital age.

In this digitally-driven world, having a strong online presence is vital for businesses of all sizes. A visually appealing, user-friendly, and strategically designed website can make all the difference.

Hiring a good web agency to design, build and maintain your website can make a difference to your digital visibility and prevent prospects from going to your competitors websites! It’s a highly competitive digital world and your business needs to be found online!

But what does a web design agency actually do?

In this blog, we explore how as a web design agency, the team at Growth by Design will make your business thrive in the digital age.

Website design and branding

At Growth by Design, our team design websites that are visually engaging,  accessible and deliver a return for your business.

As professional WordPress web designers, we work closely with you to understand your vision, target audience, and business goals, and incorporate your unique brand identity to design a website that not only looks great but functions well and delivers real business results.

We design your website to reflect your brand’s personality, ensuring we carefully select the right colour palette, use clear typography and incorporate your logo and any brand elements to capture the attention of visitors. Our team of experts makes sure your website is recognisable as you and accurately reflects your business identity to leave a lasting impression.

Read our blog about website design for small businesses.

Website build

The back end of a website can seem daunting to the inexperienced eye and where do you start with building and creating a website? There are a multitude of templates and instant build companies out there, but don’t get us started on the issues with them!

  • How do you make your business stand out as being different if it literally uses the same template as everyone else?
  • There is limited capability for your brand, tone of voice and brand personality to come across
  • It can’t incorporate your business’ specific needs and operational model – so if you need your website to do X, that is likely to be difficult or impossible with a standard template
  • To get the templates to function well for the search bots and users, will require someone with real expertise who might as well have built it in the first place after the amount of time they’ll have to spend on it to make the templates work the way you want them to
  • Limited and generic search engine optimisation capabilities, so you are unlikely to be found online
  • Etc etc!!

Instead, there is the team at Growth by Design!

You may ask what is HTML, CSS, and JavaScript? Not to worry! As experienced WordPress web developers, we can take care of all the confusing jargon to build a website that is bespoke to you, simple to maintain, and most importantly functions flawlessly across various devices and screen sizes.

We build a variety of websites from simple brochure sites to more complex sites. Whatever your website requirements are, we will craft an engaging and fully responsive website.

See an example of a recent website built by Growth by Design.

What does a web design agency do | devices with a website

Mobile responsive

  • In today’s mobile-first world, a responsive website is no longer optional; it’s a necessity.

At Growth by Design, we only build websites that are fully responsive and optimised for all devices. All our websites are built to adapt and display seamlessly across different screen sizes and resolutions.

Your website will function effectively on a smartphone, a tablet, or a desktop computer.

  • This mobile-friendly approach enhances the user experience, improves search engine rankings, and ensures that your business remains accessible to a wider audience.

User experience and navigation

Ever come across a poorly functioning website where you can’t find the information you are looking for? Don’t let that happen to your website!

Growth by Design creates well-structured websites that ensure a seamless user experience, making it easy for visitors to find what they’re looking for. 

User-friendly navigation, intuitive menus, and clear organisation of content all help create a seamless experience meaning visitors to your site are more likely to stay longer, ultimately leading to increased conversions. 

Search Engine Optimisation (SEO)

To truly succeed in the online world, businesses need to be discoverable by their target audience. 

Growth By Design specialises in optimising websites for search engines, ensuring higher visibility and organic traffic. 

Our team of SEO experts conducts comprehensive keyword research, optimises meta tags, improves site speed, enhances site structure, and implements other SEO techniques to boost rankings and drive qualified traffic to their client’s websites.

Read our guide 5 steps to ranking higher in Google, download here.

What does a web design agency do | content is king

Content creation and strategy

Content is King!

Having compelling and relevant content is the backbone of any successful website. Web design agencies like Growth By Design understand the power of words and help businesses create engaging content that resonates with their target audience.

From informative blog posts to persuasive landing page copy, we collaborate with clients to develop a content strategy that aligns with their brand voice, attracts visitors, and converts leads into customers.

Website maintenance and support

Websites require regular updates and maintenance to ensure optimal performance and security. 

You wouldn’t expect your car to keep running at the same standard as it did when you drove it out of the showroom without regular checks and maintenance, and it is precisely the same for your website!

At Growth by Design, we provide ongoing support for small and medium businesses, offering maintenance packages that include security updates, content updates, and technical assistance.

We can quickly get into the backend of your website to ensure it is functioning well to help your website and your business stay ahead in the ever-evolving digital landscape.

Hire a web design agency!

As a professional web design agency, we at Growth By Design, based in Wivelsfield, play a pivotal role in helping businesses in East Sussex, West Sussex, and Brighton establish a strong online presence and achieve their goals. 

If you’re looking to enhance your online presence and elevate your brand, partnering with Growth By Design can be the key to unlocking your digital success.

You’ll work with a team of professional WordPress designers, SEO specialists, effective sales copywriters, and great graphic designers to create your new website. 

Read more about how web design agencies work.

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