Video brochure production

A video brochure can supercharge your sales

Growth by Design produces video brochures that combine print with video, giving SMEs a memorable way to communicate key messages in a format people actually engage with. A video brochure looks like a brochure on the outside, but includes a built-in screen that plays your video content, helping your business stand out in sales conversations and follow-ups. Delivery is handled end-to-end, including planning the message, producing the video assets, and designing and producing the printed brochure itself.

What is a video brochure?

Most people haven’t seen a video brochure before. It isn’t because it’s not incredibly effective – but because it’s previously been out of reach for smaller businesses due to production costs. Growth by Design’s mission is to give SMEs the best possible marketing services which deliver a return on investment, so we are bringing video brochures to you!

They look like a brochure. But inside is a video screen. It can contain whatever messages you want and your audience needs/want to hear. All delivered through the most powerful marketing medium there is – video.

Why use a video brochure over an ordinary brochure

Viewers can remember 95% of a video message instead of just 10% from reading text. Hubspot also stated that 80% of customers could recall a video they viewed in the past month.

Great marketing shows the value and expertise of your business, and video brochures are effective tools to get your message across differently from the competition.

How does it work?

Besides excellent video production skills, to pull this off takes an agency’s skillset:

Planning

As with standard brochure production (link), the content needs to be storyboarded, grouped, key messages identified and the overall flow of the brochure planned out.

Video production

Based on the plan, the necessary videos need to be produced, from testimonials, explainer videos, interviews and animation.

Print design and production

The video may be the critical feature, but there is still the need for an attractive, eye-catching brochure cover design needed.

Rather have a printed brochure over a video brochure?
We can help with that too!

Frequently asked questions...

What is a video brochure?

A video brochure looks like a printed brochure, but it has a built-in screen that plays video content when opened. It is designed to deliver a strong message in a memorable format.

What kinds of businesses use video brochures?

They work well for businesses with high-value services or products, where trust and presentation matter, and you want to stand out from competitors in a tangible way.

What content works best in a video brochure?

Short, well-structured videos usually perform best: a quick overview, a clear benefit-led message, and proof such as testimonials, case studies, or a walkthrough of what you do.

Do you handle the planning and the print side as well?

Yes, the project needs more than filming. It typically involves planning the message and flow, producing the video content, and supporting the print design and production so it all works as one piece.