Our marketing support packages don’t just deliver to the brief, they deliver beyond the brief
Our marketing support packages don’t just deliver to the brief, they deliver beyond the brief
Juniper Roofing Southern is a high-quality roofing company operating across the South of England. With a reputation built on professionalism and care, they knew they had a strong local reputation but wanted to expand awareness. Together, we agreed on the need for leaflet design and print, along with other print marketing materials, as a core tactic for this.
They also recognised that their marketing efforts were fragmented and therefore likely to be limiting their impact and ability to expand beyond the local area.
The additional objectives were to strengthen their customer referral opportunities and present their services in a more polished, professional way.
In addition to leaflet design and print, the tactics to fulfil this brief were:
This is how we got on and the result of the marketing efforts so far!
Growth by Design partnered with Juniper Roofing Southern to deliver a full suite of marketing support, combining strategy, design, and print.
We designed and built a brand-new website for Juniper Roofing Southern to showcase their expertise, services, and portfolio. With a strong foundation online, our marketing team continues to provide ongoing monthly support, implementing a range of strategies and tactics to generate leads and increase visibility.
To help encourage word-of-mouth referrals from happy customers, we designed and printed:
We created double-sided flyers (DL flyers for those in the know!) distributed to homes neighbouring Juniper Roofing’s current projects. These flyers both reassured neighbours about any temporary disruption and offered them free, no-obligation roofing advice – turning a potential inconvenience into a marketing opportunity.
To elevate the customer experience, we designed a 6-page A4 presentation folder with a pocket and business card slots. This folder contains service details, testimonials, and striking images of completed projects. It ensures proposals and estimates are presented in a polished, professional format – far more impactful than the standard one-page Word documents competitors often use.
Juniper Roofing Southern now has a cohesive suite of marketing and sales tools that:
Needless to say, the client is delighted with the leaflet design and print, the brochures and the website.
With ongoing monthly marketing support from Growth by Design, Juniper Roofing Southern is now positioned to grow consistently, win more referrals, and continue building their reputation as the go-to roofing company in the South.
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Growth by Design Team