Search
Juniper Roofing Southern

Helping Juniper Roofing Southern – generating more leads through leaflet design and print

The print marketing has definitely increased our sales, and it’s really helped us stand out against our competitors. I gave my vision for them to Growth by Design and they took it away, and added to it, and the outcome is even better than I’d envisioned.
Juniper Roofing Southern

Our marketing support packages don’t just deliver to the brief, they deliver beyond the brief

The Brief

Juniper Roofing Southern is a high-quality roofing company operating across the South of England. With a reputation built on professionalism and care, they knew they had a strong local reputation but wanted to expand awareness. Together, we agreed on the need for leaflet design and print, along with other print marketing materials, as a core tactic for this.

 

They also recognised that their marketing efforts were fragmented and therefore likely to be limiting their impact and ability to expand beyond the local area.

 

The additional objectives were to strengthen their customer referral opportunities and present their services in a more polished, professional way.

 

In addition to leaflet design and print, the tactics to fulfil this brief were:

  • A modern website that better reflects their professionalism and quality.
  • Ongoing marketing support to help generate consistent leads.
  • Creative sales and marketing tools that would increase referrals, enhance brand perception, and help them stand out from competitors.

This is how we got on and the result of the marketing efforts so far!

What we did

Growth by Design partnered with Juniper Roofing Southern to deliver a full suite of marketing support, combining strategy, design, and print.

 

  1. A fresh website & ongoing marketing

We designed and built a brand-new website for Juniper Roofing Southern to showcase their expertise, services, and portfolio. With a strong foundation online, our marketing team continues to provide ongoing monthly support, implementing a range of strategies and tactics to generate leads and increase visibility.

 

  1. Referral-generating tools – leaflet design and print

To help encourage word-of-mouth referrals from happy customers, we designed and printed:

  • “Thank You for Your Business” cards – A folded greeting-card style design that not only thanks customers for their trust but also invites them to share referral vouchers with friends or family.
  • Referral Vouchers – Double-sided vouchers enclosed within the thank you card, offering discounts for new customers and a gift for the referrer when qualifying work is booked.

 

  1. Neighbourhood marketing flyers

We created double-sided flyers (DL flyers for those in the know!) distributed to homes neighbouring Juniper Roofing’s current projects. These flyers both reassured neighbours about any temporary disruption and offered them free, no-obligation roofing advice – turning a potential inconvenience into a marketing opportunity.

 

  1. Professional sales presentation folder

To elevate the customer experience, we designed a 6-page A4 presentation folder with a pocket and business card slots. This folder contains service details, testimonials, and striking images of completed projects. It ensures proposals and estimates are presented in a polished, professional format – far more impactful than the standard one-page Word documents competitors often use.

Results & Impact for the client

Juniper Roofing Southern now has a cohesive suite of marketing and sales tools that:

  • Reinforce their brand reputation as a professional, trusted roofing company.
  • Encourage referrals through thoughtful customer thank-you materials.
  • Generate new leads by turning neighbours into potential customers.
  • Enhance value perception during the sales process, giving prospects confidence in the quality of their work.

 

Needless to say, the client is delighted with the leaflet design and print, the brochures and the website.

 

With ongoing monthly marketing support from Growth by Design, Juniper Roofing Southern is now positioned to grow consistently, win more referrals, and continue building their reputation as the go-to roofing company in the South.

 

Need leaflet design and print that brings real results and returns for your business? Contact us today, and we can explore what you really need!

Sorry!

We're currently not the right fit!

Thank you for requesting your free entry to our event.

Unfortunately, you do not -yet- meet our qualifying criteria and so the event would not be suitable to your needs.

However, you may wish to book a business call with us to see how we can help you in your journey.

Kindest,

Growth by Design Team